23
Apr

To Capture Products, You Must Take These 7 Things Into Considerations

Over the years, a lot has been happening in photography and its demand has only increased. Several genres of photography have been established, and individuals all around the globe have created an affinity towards this art. Product photography, for instance, is now a vital part of every business that sells goods and services. These days, marketing of such goods and services is imperative which is precisely why it is essential to take several aspects into consideration before clicking product photos.

Some of the aspects which you should cater to are:-

  • Background: Well obviously, a background can make or break a picture which is precisely why you should always use a crisp white background. In case it is being utilized for an E-commerce website or online store, you should make sure that you get the perfect white colour by editing in Photoshop. But in case you need to use a vivid background, ensure that the colours make the product stand out and not the other way around.
  • Depth of field: In case the items are patterned, make sure that your DSLR is set to the lowest priority of the aperture. This will ensure that the focus is entirely on the subject, and the background will come out blurry. This is great if you want to initiate an interest in the picture and enhance its emphasis.
  • Lighting: Probably the most important aspect of any image is its lighting. Without proper lighting, you can’t capture anything. In this genre, you will have to be meticulous about how to set up the lights. Some items will require back light while others will require bottom lighting. If you want to capture something great, you have to cater to lighting very carefully.
  • Props: Capturing an item just against a plain background can look bland which is why you should also use some props. It can be anything which can add to the aesthetic appeal of the item you are capturing. You can also add props to the images while the post processing stage. This will give the customers a fair idea of the usability of the item.
  • Reflection: Reflection can either be a good or a bad thing for you. The subtle reflection looks great, but there are certain reflections which should never be used. For instance, if you are capturing an item and your reflection comes in the mirror, you should immediately discard it. Also, make sure that you don’t force a reflection; it’s not mandatory.
  • Shadow: To create good colour value, it’s important to have shadows where there is light; it complements them. If you cast a shadow over the item, it will help harmonize it with the environment.
  • Sharpness: In order for the items to be portrayed in detail, it is important to ensure that the sharpness is accurate. Blurry and out of focus images have no place in the market which is why you should use a tripod if you don’t have a steady hand.
23
Apr

Take Amazing Travel Photos With These Easy Tips

Travelers make a lot of mistakes on their trip. One of the common one of these is to fail to take good pictures! Travel photography is an amazing thing you can cherish for the rest of your life. Even when the trip ends, you can still experience the joy of looking at the photos and reminiscing the good times.

Let’s clear the most common misconception about travel photography. It’s not all about the camera. You need to capture photos that tell a story, so it is more than just owning an expensive camera.

Here are some easy tips to take amazing travel photos!

1. Do Your Homework

In the middle of all the excitement and packing for the trip, you’re missing out on something big. Don’t forget to do your homework for the trip. If it’s your first time to the destination, you’ve every reason to do a thorough research before the journey begins. Get to know the surroundings through articles and pictures. You may wish to befriend other famous photographers of the destination. Search the possibility of famous events happening during the dates that you wish to visit. Social media can help you do this!

2. Authenticity is the Key

There are plenty of pictures of the Great Wall of China. Even people who haven’t traveled to China have already seen it in photos. If you plan to visit the Great Wall of China, you need to be authentic with your photos. Be creative and think how your photos can stand out from the rest. Don’t repeat another version of something that already exists. Look out for subjects who are willing to be captured. It’s a skill you’ll develop with a lot of time and practice, but would help you to create and capture strong photographic moments.

3. Pack Right

If you wish to get it right, you need to pack right for the trip. All the photography essentials have to be placed together, securely. Ensure that you have an extra battery and memory card because that always helps.

In addition, you may wish to carry your laptop in order to create a backup. No one wishes to lose their precious moments. If you love collecting travel gears, it’s best to buy a good quality camera bag which keeps all your belongings easy to carry and secure.

4. Look for the Ideal Time

If you are not a professional at taking photos, you will find this tip very helpful. You need to look out for the hours that will help you to create the best photos. Early morning is a great time because the light is easy to handle and it is relatively peaceful. At this time, you’ll find it easy to enjoy fewer crowds and capture moments you want to.

20
Apr

4 Reasons to Hire Professionals for Corporate Event Photography

Professional events could be anything ranging from an annual meet to promotional events for your company. These are events that are landmarks for your organisation where the time spent plays a very important role in the days to come. You may have your employees or other guests capturing photographs of the ongoings of the event but it is limited to what they intend to capture and not all the minute details of all that would take place. It is vital to have a record of the event either in the form of a video or professional photography where a photographer would use the best equipment to ensure that each and every moment is captured for you to have a record and reminisce it later.

Several photographers have made it a business where people are hiring them to be a part of corporate events and in turn, capture the special moments that take place. They not only help you sit in peace but also allow you to enjoy the event along with rest. While you hire them for your corporate events, here are a few benefits that you may receive.

• You have a better business value – While your guests and clients notice professional photographers present at your event, they tend to value you more as it brings about a skilled touch to your work. While you have professional and high quality images of your event for showcasing on your website and brochures, you get to bring about an appeal that is professional.

• Proficient services – While they come along with a set of high quality equipment to capture your event, they would ensure the fact that you do not have to instruct them on anything after an initial briefing. If it is a large event, they would ensure that several photographers in the team would capture the event from different angles.

• Helps in future business prospects – While you have a stock of high-quality images to showcase your clients, you have better chances of business for the days to come. Your employees can use them as references and also helping you bring out a good picture of your company o the world.

• Creates a good memory for your organisation – While you collect photographs from your employees and guests that they have captured during the event, there is a variation in the quality of the photographs that you may not like to preserve. While the photographer captures the best photographs of the moments from your event, you get to have a collection of the best photographs of the same quality that would not only enhance the look of your collection but would look appealing as well.

2
Apr

Why Should You Go With A Wedding Photographer?

Wedding photography is a specialized service where a professional takes photos that will be preserved for good. Most people hire the services of a wedding photographer on their wedding day. That is the reason wedding photography is considered as one of the most challenging branches of photography, not only because it relies of special techniques, but also because there is a complex production process behind it. So, you should do your homework before hiring a good wedding photographer. Below are some tips that may help you.

If you are going to get married, you should hire a good photographer and start the collaboration by expressing the goals they want to achieve through that image. Although it is tempting to neglect this service, it is essential to point out that the success of a promotional activity can depend on the choice of photographer. There are many people who own a camera and many who are pros at using it. However, if you want to obtain a photo that you will love for the rest of your life, you have to work with someone that specializes in this exact niche. As it will be shown in the lines below, this service has several specific requirements, not only in terms of technique, but also in terms of concepts.

First of all, a wedding photographer is someone who knows how to take photos of different subjects in order to make them appealing to the eyes. Without a doubt, having state of the art equipment is necessary, but it is only one of the factors that determine the success of a photo.

Since the prices for DSLR cameras have dropped in the past years, many people now have such gear in their homes, but skill doesn’t come with a good lens and plenty of megapixels. It’s essential to hire someone who can properly operate a camera and, more importantly, someone who specializes in the wedding photography. Few people are aware of this, but every style of photography is different and there is no such thing as a photographer that masters all of them.

Wedding photographers know everything about the angles that the couples should be photographed from, the lighting to be used and the processing of the photo using specialized software. They say that photography is a combination between art and science, but wedding photography also has a special side to it. A professional photographer has to know how things should be presented and how different people should be presented in order to make the photos as memorable as possible.

Another reason why people should work with a professional photographer is that they specialize in niche markets. For example, if want to sell a house, you can find a photographer that specializes in this exact niche. Also, you want someone to take professional photos of furniture or interior design elements, you can also locate many pros in your area who can help you with state of the art solutions. Hiring a photographer might be more expensive than taking the photos yourself, but you will definitely notice the difference after seeing the results.